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  MARKETING NEWS
02/08/2010
Mintel Comperemedia Predicts Banking Industry Changes for 2010
 
02/08/2010
Philadelphia Direct Marketing Assocation (PDMA)Presents Marketing Consultant and Author Chris Brown at February Networking Meeting
 
02/08/2010
Boost Mobile, Home Away, E*Trade & Google Scored Integrated Marketing Standouts at Superbowl, According to Reprise Media
 
02/08/2010
Dydacomp Posts Record Active User Base and Revenue Growth in 2009
 
02/08/2010
BBH Board Appoints John Tarascio as COO
 
02/05/2010
DMA Interim President & CEO Robert W. Allen Writes Open Letter to DMA Membership
 
02/05/2010
C. Rose Harper, First Woman to Serve as DMA Chairman, Passes Away at Age 90
 
02/05/2010
DMANF-Lead Coalition Urges Obama Administration to Reconsider Proposal Limiting Value of Tax Deductions for Charitable Contributions
 
02/05/2010
15 Billion Tickets to be delivered via Mobile Phone by 2014, Forecasts Juniper Research
 
02/05/2010
US Heads the Top Ten List of Countries for Hosting Malware, According to Sophos
 
02/04/2010
Direct Marketing Association Names Robert Allen Interim President & CEO
 
02/04/2010
Retailers Bolster Multichannel Offerings, According to eMarketer
 
02/04/2010
Winter Olympics to Boost Sales for Canadian Retailers, eMarketer Predicts
 
02/04/2010
Consumer Trust In US Financial Institutions Is Returning, According to Forrester
 
02/04/2010
This Valentine's Day, Couples Cut Back on Gifts to Each Other, According to NRF Survey
 
02/03/2010
Radio, TV, Print Budgets Slashed as Marketers Look Online to Build Brand Reputation, According to ExactTarget
 
02/03/2010
Merkle Releases 'View from the Social Inbox' Consumer Email and Social Networking Trends Report
 
02/03/2010
Retailers Missing the Mark with Product Recommendations, ChoiceStream Survey Finds
 
02/02/2010
Life Insurance Searches in the US Increase 15% in 2009 to Reach Record Number, comScore Finds
 
02/02/2010
Direct Marketing Educational Foundation (DMEF) Selects Zoominfo as Key Data Services Partner
 
02/02/2010
Mintel Comperemedia Predicts Five Financial Services Trends for 2010
 
02/01/2010
DMA Releases 2010 'Statistical Fact Book'
 
02/01/2010
Malware and Spam Rise 70% on Social Networks, Sophos Report Reveals
 
01/29/2010
Internet Alliance Announces New Executive Director and Expanded State Government Affairs Team
 
01/29/2010
DMA and Conference Board Present 'Brand Convergence' Panel Exploring Disappearing Marketing Boundaries
 
01/29/2010
In Australia, Online Retail Sites See Traffic Surge in December, According to comScore
 
01/29/2010
Boomers Are Multichannel Media Consumers, eMarketer Reports
 
01/28/2010
Credit Card Direct Mail Back on the Rise, According to Mintel Comperemedia
 
01/28/2010
Shopping on Mobile Sites Has Long Way to Go, According to Study from Keynote
 
01/28/2010
PDMA January Speaker, Det Ansinn, Brings Mobile Age into View For Regional Marketers
 
01/27/2010
Trade Groups Announce the Selection of the Wording and Link/Icon that will be Used to Indicate Adherence to Industry Self-Regulatory Principles for Online Behavioral Advertising
 
01/27/2010
One Third of Companies Plan to Reinstate Pay Cuts, Bernhart Survey Finds
 
01/27/2010
comScore Reports November 2009 German Mobile Market Share
 
01/27/2010
23% of Consumers Will Shop Online for Valentine's Day, According to eBillme Online Spending Index
 
01/27/2010
Innovyx Introduces Dialogue 1to1 Version 8.0 Email Technology Platform
 
01/26/2010
DMA Nonprofit Federation Honors Kory Christianson with Max L. Hart Nonprofit Achievement Award
 
01/26/2010
DMA's Certified Marketing Professional Program Debuts in Japan
 
01/26/2010
Zinio Reveals Second of Three Core Elements of 'UNITY' Design
 
01/26/2010
2010 US Virtual Goods Market to Surpass $1.6 Billion, Concludes Inside Network
 
01/26/2010
Food and Drink Product Launches Decline During 2009, According to Mintel Data
 
01/25/2010
DMA Releases New Guidelines for Testimonials and Endorsements
 
01/25/2010
DMA Announces Search Committee for New President & CEO
 
01/25/2010
Ads Integrated Within Interactive TV Environment Outperform Broadcast TV Equivalents, Akoo Study Finds
 
01/25/2010
Newspaper-Magazine Ads Seen as Best Way to Find Bargains, According to Harris Poll
 
01/22/2010
DMANF Releases Findings of Study on Delivery of Nonprofit Standard Mail
 
01/21/2010
FCC Proposes Tougher Restrictions on Pre-recorded Telemarketing Calls
 
01/21/2010
Daily Media Use Among Children and Teens Up Dramatically from Five Years Ago, Kaiser Study Finds
 
01/21/2010
Most Super Bowl Viewers Tune in for the Commercials, Nielsen Says
 
01/21/2010
Mobile Product Recommendations Heat Up In 2010, According to ChoiceStream Survey
 
01/20/2010
DMA Joins Association Letter to Senate Commerce Committee Highlighting Concerns with Proposed Expansion of FTC Authority
 
01/20/2010
Consumers Willing to Spend More to Go Green, Burst Media Survey Shows
 
01/20/2010
83% of Brands Remain in the Dark about Mobile Campaign Performance, Bango Reports
 
01/20/2010
Mothers Today Play Important Roles in Tech Purchase Decisions, BabyCenter Report Finds
 
01/19/2010
DMA Announces Search for New President & CEO; Interim President & CEO and Search Committee to Be Named
 
01/19/2010
Search Marketing Sector Rebounds After Positive Holiday Season, According to Efficient Frontier
 
01/19/2010
BIA/Kelsey Analysts Identify Key Local Media Trends to Watch in 2010
 
01/15/2010
BIGresearch's Electronics Retail Ratings: Best Buy Increases Hold on Top Spot; #2 Walmart Gaining Ground
 
01/15/2010
2009 US Video Game Industry and PC Game Software Retail Sales Reach $20.2 Billion, NPD Reports
 
01/14/2010
DMA Members Join in Haiti Earthquake Relief Efforts
 
01/14/2010
Online Retailers Deliver Strong Performance During '09 Holiday Season, AlertSite Finds
 
01/14/2010
Mobile Security Market to Exceed $4 Billion by 2014, Says ABI Research
 
01/14/2010
comScore Releases December 2009 Ranking of Top Ad Networks
 
01/14/2010
comScore Releases December 2009 Ranking of Top Ad Networks
 
01/13/2010
After Holidays, Americans Slightly More Likely to Spend Money, Harris Poll Finds
 
01/11/2010
Zinio Launches Iphone App as Key Element of 'Unity' Reading Platform
 
01/11/2010
NextMark Releases 4Q09 Data Card Quality Report
 
01/07/2010
comScore Reports $29.1 Billion in US Retail E-Commerce Spending for Full November-December Holiday Season
 
01/07/2010
Return Path Identifies Top 10 Email Trends in 2009
 
01/07/2010
Customers Reward Marketing and Advertising that Employs 'Green' Messages, According to Report from Environmental Leader
 
01/07/2010
DMEF Calls for Nominations for 2010 'Rising Stars' and 'Corporate Commitment' Awards
 
01/06/2010
November Sees Number of US Videos Viewed Online Surpass 30 Billion for First Time on Record, comScore Finds
 
01/06/2010
Boomer Women Are Savvy and Profitable Media and Technology Consumers, According to Vibrantnation
 
01/05/2010
US Job Satisfaction at Lowest Level in Two Decades, Conference Board Finds
 
01/05/2010
Mobile Augmented Reality App Downloads to Pass 400 Million a Year by 2014, Juniper Finds
 
01/05/2010
FTC Approves Two Reports to Congress on the National Do Not Call Registry
 
01/04/2010
Customer Satisfaction with E-Retail Rebounds, According to ForeSee Results
 
12/22/2009
No Light at the End of the Tunnel for Retailers in Early 2010, According to ForecastIQ
 
12/21/2009
Mobile Application Downloads to Hit Five Billion in 2014, According to ABI Research
 
12/17/2009
Americans Aim to Curb Spending and Cut Debt in 2010, First Command Reports
 
12/17/2009
Amazon Associates and Google Blogger Expand Monetization Opportunities for Bloggers
 
12/16/2009
Most Shoppers Have Completed Less than Half of Shopping, NRF Survey Finds
 
12/15/2009
More Than a Quarter of US Small Businesses to Spend More on Online Video, Social Media Marketing, Ad-ology Research Finds
 
12/15/2009
Consumer Spending Outlook is Brightening According to Market Force Survey
 
12/14/2009
Consumers Plan to Shop Later, According to American Express Survey
 
12/14/2009
Word of Mouth Influences Most Electronics, Apparel Purchases, According to RAMA Survey
 
12/14/2009
Majority of Credit Card Consumers Modify Spending Habits or Change Providers in Response to Issuer Changes, comScore Finds
 
12/14/2009
Online Holiday Spending Approaches $20 Billion for the Season
 
12/10/2009
Hudson Valley DMA Holiday Party Hits High Note
 
12/09/2009
Medicare Direct Mail to Increase, Mintel Comperemedia Forecasts
 
12/09/2009
Christmas Shopping Season Sparks Increased Visitation to European Online Retailers, comScore Finds
 
12/08/2009
Online Shopper Satisfaction Holds Steady, But Still Disappoints, According to ForeSee Results
 
12/08/2009
Yahoo Introduces Ad Interest Manager
 
12/08/2009
US Online Holiday Spending Reaches $16 Billion for First 36 Days of Shopping Season, comScore Finds
 
12/04/2009
Geotargeted Display Ad Revenues to Grow to $1.9B in 2013, BIA/Kelsey Predicts
 
12/04/2009
Security Concerns Hinder Cloud Computing Adoption, According to Forrester
 
12/03/2009
Cyber Monday Online Sales Up 5% vs. Year Ago to Match Heaviest Online Spending Day in History, comScore Finds
 
12/03/2009
Shift in US Spending Habits Revealed by Coinstar Poll
 
12/02/2009
Email and Social Media Marketing Are Top Areas of Investment in 2010, StrongMail Finds
 
12/02/2009
Online Shopper Satisfaction Down on Cyber Monday, According to ForeSee Results
 
11/17/2009
DMA Global Advisory Board (GAB) Extends Worldwide Initiatives
 
  RESEARCH AND WHITE PAPERS
NEW! DMA 2010 Statistical Fact Book
DMA 2010 The Power of Direct Marketing
Reinventing Interactive and Direct Marketing by Stan Rapp
Library of ECHO Case Studies
Quarterly Business Review: 3rd Quarter of 2009
DMA Analytics Journal 2009
International Email Compliance Resource Guide
  INTERNATIONAL
Global Advisory Board
International Council
Direct Marketing Associations from Around the World
International Resources and Links
DMA Safe Harbor Program
DMA Certified Marketing Professional Program
International ECHO Awards
A. Eicoff & Company    AccuData Integrated Marketing    Acxiom Corporation    Adknowledge    Adrea Rubin Marketing, Inc.    Advantage Mailing, Inc.    Alaniz - a DMH Company    ALC    Campbell-Ewald    Canoe Ventures LLC    Carlson Marketing Worldwide    Cramer-Krasselt    D & B    DataLogix    Datamark, Inc.    DialAmerica    Direct Group    Direct Marketing Group    Domtar    Draftfcb    E-Dialog, Inc.    Eastman Kodak Company    Education Dynamics LLC    Epsilon    Equifax Marketing Services    Experian    FICO    First Data    G2 Worldwide    Google    Hacker Group    Harland Clarke Marketing Services    Harte-Hanks    ICT Group, Inc.    Influent Inc.    InfoCision Management Corp.    infoGROUP    IWCO Direct    IXI Corporation    Javelin    Johnson & Quin, Inc.    Leo Burnett USA    LexisNexis Risk & Information Analytics    LinkShare Corporation    Litle & Co.    LoyaltyOne    MBS    MeadWestvaco    MeritDirect    Merkle    Minacs Worldwide, Inc.    Money Mailer Direct Marketing    MRM Worldwide    MTI Information Technologies LLC    NewPage Corporation    Nielsen Claritas    OgilvyOne Worldwide    ParadyszMatera    PointOne Graphics Inc.    Protocol Services Acquisitions Corp.    Quad/Graphics    QuantumDigital    R. L. Polk & Co.    Rapp    Rauxa Direct    Return Path, Inc.    RMG Connect    RR Donnelley    RTC Relationship Marketing    Russ Reid Company    SBDP Corporation    ServiCom, LLC    SourceLink    Targetbase    The Allant Group    The Boston Globe    The Kern Organization    The Martin Agency    TMP DIRECTIONAL MARKETING    Transcontinental Direct    TransUnion    Unica Corporation    United States Postal Service    Valassis    Valpak Direct Marketing Systems, Inc.    Vertis    Worldcolor    Wunderman    Yahoo, Inc.    Zeta Interactive    Zinio Systems, Inc.